Treat Your Profile Like A Homepage
Updated: Apr 5
You never get a second chance to make a great first impression. This is so true in regards to any IG profile.
When someone visits your Instagram profile, they will decide in SECONDS whether or not to follow your business. Wonder how they make that decision?
When it comes to converting visitors into followers, it’s no longer just the editing style of your photos that need to be consistent. A great profile photo, an effective IG bio, active stories, and coordinating cover photos for your IG highlights is all part and parcel of your profile branding.
Luckily, it’s easy to build a professional-looking feed with a well-curated and cohesive IG aesthetic!
Your feed doesn’t have to adhere to the all-white, picture-perfect, minimal aesthetic of Instagram to be successful, it just needs to be CONSISTENT with your own brand and target market.
TIP 💡 Aim for 9-12 different content categories to make up your profile’s feed and alternate between them when planning out your grid.
Why? Because when we start to think of our Instagram content in grid-format, 9-12 categories is the magic number that represents each post in your feed as a new follower scrolls through your profile.
See? 😉 Just a little planning can make your profile look professional and well thought out.
Add this tip to your marketing strategy today and let's make your business thrive!
Trish & team
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