What is Ikigai?

Ikigai is a Japanese concept that means "a reason for being". The word refers to having a direction or purpose in life, that which makes one's life worthwhile, and towards which an individual takes spontaneous and willing actions giving them satisfaction and a sense of meaning to life.


How do I use IKIGAI to find my purpose or ideal profession?

When we look for our professional ikigai, we can ask ourselves four questions:

  • What do we love?
  • What are we good at?
  • What does the world need?
  • What can you be paid for?


Ikigai is found at the intersection of these four questions, where passion, mission, vocation, and profession meet.


To determine our ikigai, we can try to:

  • Find a purpose we strongly believe in.
  • Stop thinking and start doing.
  • Speak to people who have similar passions.
  • And, accept that setbacks are normal.


To see a step by step on how to fill it up, watch this tutorial:



What are the benefits of using a IKIGAI diagram?




  • By finding our professional ikigai, and living according to its characteristics in our day-to-day, we can lead meaningful and fulfilling lives. On the Japanese island of Okinawa, people live among the longest in the world. Their secret to a long and happy life: following their ikigai, and thereby constantly maintaining their happiness. 


  • IKIGAI (pronounced “eye-ka-guy”) is, above all else, a lifestyle that strives to balance the spiritual with the practical. This balance is found at the intersection where your passions and talents converge with the things that the world needs and is willing to pay for.

    This Printable Document Comes With:

    1. Your very own Ikigai diagram


    • PDF 
    • A4 Size


    If you'd like to discover your purpose and a job you love, try IKIGAI today.

    It is definitely possible to be true to your passions, live a life of consequence, and fulfill your life's purpose.

    At the intersection of all of this are feelings of peace and lasting happiness that can sustain us throughout our entire lives.

  • You will receive a link to download your Digital product in the Thank You page upon Checkout, along with an emailed link that will last for 30 days.

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